KOREA FOUNDATION

2020 New Year’s Forum: K-Pop and Innovation

On January 14, the KF will hold the 2020 New Year’s Seminar: K-Pop and Innovation at the Plaza Hotel Seoul in a joint effort with the Success Economy Institute and the Korea Economic Daily. K-pop artists have topped the Billboard music charts twice; the genre’s potential is drawing worldwide attention as it s new competitive advantages in the fields of innovation and international exchange.

The seminar will hear keynote speeches from KF President Lee Geun; Lee Jang-woo, Kyungpook National University Professor and Chairman of the Success Economy Institute; and Lee Soo-man, Chairman of SM Entertainment. The speakers will look into the global influence of Hallyu, the Korean Wave, as led by K-pop and will suggest new methods of public diplomacy that combine traditional and contemporary Korean culture.

The KF expects the year-opening seminar will serve as an important step in promoting cooperation and networking among related organizations and in seeking effective strategies for cultural public diplomacy.

Seoul 1/14 Arts and Culture Department: 064-804-1151 nkkim@kf.or.kr

Seminar K-popEntertainmentPublic Diplomacy